The Danish Energy Agency now offers a simple guide on energy check-ups
Reference: The Danish Energy Agency
How do you most effectively inform about energy check-ups in big companies? With a simple and user-friendly guide.
Viegand Maagøe has helped The Danish Energy Agency to cut their guide about energy check-ups down to one simple guide instead of seven documents aimed at three different target audiences.
The Danish Energy Agency wished to cut down a range of documents detailing energy check-ups to one collective guide in order to i.a. help companies that are obligated to energy check-ups.
How one simple guide came about
Viegand Maagøe gave the assignment to a little group of three which consisted of an energy check-up expert, a communications consultant and a graphic designer.
There were multiple challenges in the assignment:
- Ensuring a concise dissemination for readers with different motivations
- Combining documents with partially overlapping information to different target audiences in a way that makes sense for everyone
- Making the information in a logical order
The expert went through the existing documents and wrote raw text for the guide from a ”What does the company need to know first off?”. The communications consultant went through the material and made one simple and user-friendly guide. Then the graphic designer made a layout based on the client’s wishes and design manual for the guide.
A simple guide right on time
The guide was ready on time. The product is a simple and holistic guide in energy check-ups.
7 documents become 1
on the website of The Danish Energy Agency.
With a new guide, all target audiences can use the same document. The companies do not have to look for necessary information in illogical places.
The Danish Energy Agency therefore delivers a better guide for the companies and thus expects less questions and enquiries by email and phone.