Case
Communication for new mental health foundation
How do you set the tone for a new mental health foundation when focus is on a societal taboo? With an ambitious plan for communication and focus on execution.
How do you set the tone for a new mental health foundation when focus is on a societal taboo? With an ambitious plan for communication and focus on execution.
We assisted the pension company Norliv (today Velliv Foreningen) with a number of initiatives, including communication strategy, digital platform, press and SoMe.
In close cooporation with the newly created secretariat in the company, we solved several tasks regarding digital communication about mental health.
Norliv/Velliv has had a successful start with positive attention in the press (Berlingske and FinansWatch e.g.) and from the stakeholders when the organisation opened for applications.
With a solid basis for communication on digital and analogue platforms Velliv Foreningen was well prepared for opening up for the first applications and engage in conversations with the press and stakeholders.
In 6 months we obtained strong gains for Norliv:
Infographics about stress
Infographics about sleep
Infographics about depression
Infographics about gender differences
